Banner ads are/present/feature a prominent form/type/example of online advertising. Typically/Often/Usually displayed across/at the top/alongside websites, these visual advertisements/announcements/promos aim to capture/grab/attract user attention and promote/market/showcase products, services/brands/offerings. Banner ads come in various/exist in n… Read More

Real-time bidding (RTB)|auctioning) is a programmatic advertising technique that empowers advertisers to bid on individual ad impressions in real time. In this dynamic process, multiple advertisers simultaneously place bids on ad inventory as users browse websites or apps. The highest bidder is awarded the ad placement, ensuring that their advertis… Read More

Push notifications have emerged as a effective tool for cultivating user engagement in the digital landscape. By delivering timely and personalized messages directly to users' devices, apps can retain their attention and encourage desired actions. However, crafting effective push notifications requires a strategic approach. Understanding user beha… Read More